Tokyo Design Awards Platinum Winner

2026 | Professional

MAXBY MAX7200 PCIe Gen4 NVMe SSD

Entrant Company

Unimos Microelectronics(Shanghai)Co.,Ltd

Category

Product Design - Digital & Electronic Devices

Client's Name

Country / Region

China

The MAXBY MAX7200 PCIe Gen4 NVMe SSD is designed to deliver high-performance digital storage while maintaining a clean and accessible design language for modern creators and everyday users.

As digital content creation continues to grow, users increasingly require storage solutions that are not only faster but also more reliable and easy to integrate into their workflows. The MAX7200 was developed to address this need, combining high-speed PCIe Gen4 technology with a design approach that emphasizes clarity, efficiency, and trust.

The product features a compact M.2 form factor optimized for modern PCs, gaming systems, and creative workstations. Its internal architecture supports rapid data transfer and stable performance during demanding tasks such as video editing, gaming, and large-scale file processing.

Beyond performance, the design philosophy focuses on simplicity and transparency. The product identity and visual language are intentionally minimal, allowing users to immediately understand the device’s purpose and capability without unnecessary complexity.

MAXBY’s broader brand concept—Friendly, Trusted, and Intelligent (FIT)—guides the product design. The MAX7200 represents this philosophy by delivering dependable performance, clear product communication, and a streamlined user experience.

By combining advanced storage technology with a refined and user-focused design approach, the MAX7200 aims to support the evolving digital lifestyles of creators, gamers, and professionals.

Credits

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